Innovation in Packaging: Bordex keeps surprising!
At Bordex Packaging, progress is at the heart of everything we do. In a constantly evolving market, we make a difference with smart, sustainable, and user-friendly packaging solutions. For us, innovation is not just a buzzword—it’s a promise we continuously fulfill by investing in new technologies, materials, and designs. Discover the latest product innovations that are set to revolutionize the packaging world.
Packaging Trends 2025: sustainable, smart and circular
The packaging industry is rapidly shifting towards a more sustainable future. Sustainability is no longer a choice but the standard. There is a growing demand for packaging made from recycled materials, compostable options, and reusable designs. Mono-materials simplify recycling and reduce waste, while minimalist designs with clear, simple shapes and colors stand out on the shelves. Smart technologies, such as QR codes and NFC/RFID tags, make packaging more interactive and transparent.
In the food sector, innovative packaging helps reduce food waste. Reusable systems and the shift from plastic to paper and pulp-based packaging (such as Sintercell) are expanding rapidly. Moreover, the PPWR regulations set for 2026 will enforce stricter rules to minimize waste and increase recycling.
HOTPET360: the first PET Soft Cup for Hot Drinks
In early 2025, Bordex introduced a groundbreaking innovation: the HOTPET360 cup (284 cc). This PET soft cup is heat-resistant up to 90°C, making it perfect for hot beverages like coffee and tea. What makes it unique? It contains at least 30% post-consumer recycled PET, is durable, hygienic, and easy to collect and recycle via the rEVENT collection system. A smart, circular choice for sustainable businesses and festivals responding to the growing demand for eco-friendly packaging.
PET360 Hard Cups: the new standard in hospitality and catering
The PET360 hard cups are designed as a sustainable alternative to traditional PP hard cups and beer glasses. Made from crystal-clear PET, they are both visually appealing and practical: easy to clean hygienically without requiring an industrial washing process, saving costs while ensuring durability. With 30% recycled content and full recyclability, they meet the highest sustainability standards. Perfect for a well-poured beer with a crisp foam head and a glass-like appearance. This aligns seamlessly with the trend toward transparent packaging, where the product itself takes center stage. Available from mid-May in two sizes.
Personalized Hard Cups, starting from one piece
Starting this spring, Bordex is making personalization accessible to everyone. With our newly developed in-house cup design tool, you can easily create and order your own hard cups—even from just one piece! Whether you’re hosting a unique party or managing a mid-sized event, you can design and order in no time. Distributors also benefit: the design tool is simple to integrate into their own webshop. Personalization is more important than ever in 2025, as consumers increasingly expect packaging to align with their experience and brand identity.
Omni Xtra+: 100% recyclable PE stretch film
For the food packaging industry, Bordex recently introduced Omni Xtra+, a fully recyclable PE stretch film. This film reduces weight by over 25% compared to traditional PVC films, offers excellent elasticity, and is certified by RecyClass and Interzero. With high transparency and anti-condensation properties, it ensures optimal product presentation while being easy to process on automatic packaging lines. This perfectly fits the trend of efficient material use and reducing environmental impact.
Sustainable Packaging match: molded cellulose & compostable Top Seal film
For those seeking complete sustainability, the perfect match is now available: Molded Cellulose trays combined with compostable top-seal film. Ideal for fresh products like mushrooms, berries, and strawberries. These trays are fully recyclable, biodegradable, and free from chemical additives. The top-seal film, made from renewable resources, is oven-safe and compostable both industrially and at home.
Bordex Packaging: always moving forward!
At Bordex Packaging, innovation never stops. Whether it’s cups, film, or packaging concepts, we continue to push the boundaries. Smarter, more sustainable, and user-friendly—that’s the strength of Bordex Packaging. In 2025, we remain committed to anticipating future trends so our customers can always stay ahead.
More Information?
Want to learn more about our innovations, try samples, or explore ideas for a new food packaging solution? Our account team is happy to assist!
Arnold de Weerd, Sales Manager – +31 6 51 23 14 96 – adeweerd@bordex.nl
Ali Keskin, Sales Manager – +31 6 29 41 30 97 – akeskin@bordex.nl
Fenne-Marie van Grieken, Account Manager – +31 6 39 33 12 81 – fmvangrieken@bordex.nl
Mirko Wieman, Account Manager – +31 55 599 65 00 – mwieman@bordex.nl